In its packaging design, Ou San Beauty Co., Ltd. carefully selected shock-absorbing and cushioning materials. For example, high-density foam plastic was used as the inner cushioning material, which has good elasticity and shock absorption properties, effectively absorbing the impact during transportation and reducing the breakage rate of lipsticks during transportation to less than 1%.
To help sellers better understand the effectiveness of shock-absorbing materials, the following table compares the impact of different shock-absorbing materials on lipstick breakage rates:
| Types of earthquake-resistant materials | breakage rate |
|---|---|
| ordinary foam | 5% - 8% |
| High-density foam | ≤1% |
In the international market for lipsticks, label compliance is paramount. Different countries and regions have varying requirements for cosmetic labeling. Euro3 Beauty Co., Ltd. has conducted in-depth research into the regulations of various countries to ensure that lipstick packaging labels comply with local standards. Furthermore, to enhance customer experience, multilingual instruction manuals are provided for the convenience of consumers with different language backgrounds.
Market research shows that products offering multilingual instruction manuals see a 20% to 30% increase in customer satisfaction. This not only helps reduce customer complaints but also enhances the brand's international influence.
